My stuff I rinse really well if I'm in Salt water then when I get home from the trip I get some "Sink the Stink" and soak it in that. I rinse all my other equipment too, to get the salt and sand off and soak it at the end of the trip. I don't blast it with a hose, I just run water over it. I don't want to push the sand and salt in deep into opening, kind of flood it out.
Freshwater is a little different. I use it a few times rinsing with a hose after each use. Once it gets too dirty I'll use the Wetsuit conditioner again. If it smells real fishy after a dive (excesive carp slime

) I take a little more time to get it cleaned up.